Ken Doctor is an analyst with a ringside seat at the greatest story ever told about the global news media industry. Fully employing more than 35 years of experience across a wide range of media, he’s become a go-to speaker, press source and consultant for legacy and emerging press around the world, talking about emerging Newsonomics.

He writes regularly on the business of media change for Harvard’s Nieman Journalism Lab and for Capital New York. He also contributes to CNN Money and Politico. He is at work on his second book, following “Newsonomics: Twelve New Trends That Will Shape the News You Get,” which has been translated into Mandarin Chinese, Korean, Portuguese and Russian. All of his work can be found at his own Newsonomics.com website.

In the past couple of years, he’s spoken to groups and worked with companies on four continents, from Berlin to Sydney, Moscow to Sao Paulo and Orlando to New York.

Ken’s keynotes and engagements level with his audiences – and find the ways forward with company and industry strategy. The audiences – whether conferences, trade groups or staff groups, large or small – say they are both challenged and energized.

The Newsonomics “practical forecasting” discipline is about fact and metrics, not journalistic religion nor habit, and derives from a trusted access across the legacy and digital news marketplace. Ken told the industry it was “hitting a wall,” back in 2007. He early on alerted audiences and clients to the value of the tablet in the tablet in the mobile age and laid out why well-deployed paywalls would indeed work, when many others lampooned the notion. Today, he focuses on the nitty-gritty of the new business models – and revenue streams – now being built brick by brick.

As a consultant and speaker, he works with media globally, advising on new sustainable business models of contemporary news. In that work, he focuses on the many issues and opportunities offered by the transformation of news and consumer media, as they move from print and broadcast to digital. Increasingly, he focuses on Relationship Newsonomics, how news companies must deepen and widen customer relationships with both readers and merchants to compete in a Google/Facebook-dominated ad world.

A veteran of the digital media industry, he combines deep experience as an executive in strategy, revenue models and journalism. His experience includes 21 years with Knight Ridder, as well as time spent in the worlds of licensing, corporate development, business development and syndication.

KEN DOCTOR’S WORK IN EDUCATION

Ken serves as past president of the University of California Santa Cruz Foundation. A 15-year-long volunteer for UCSC, he has served on the UCSC Alumni Council and as its president. As a volunteer leader, he has focused strongly on undergraduate education, access and preparing the whole student for life and work in the digital age.

Ken serves on the Dean’s Advisory Council for the University of Oregon School of Journalism, in Eugene.